FOUNDERS BREWING COMPANY
I designed profiles for three of Founders Brewing Company's beers. The content will be viewed by customers on an interactive digital screen in a bar or a liquor store. Each profile provides further information and details about the specific beer selected.
Founders CBS is a rich stout, with chocolate, coffee, and maple flavors. I used a rich dark wood texture to reflect the look and feel for this type of beer.
All Day IPA is all about the outdoors, the camping grounds, and the fresh air. I chose a weathered tree bark texture as a reflection of these characteristics for the flavor profile.
Solid Gold is a Founders classic lager. A solid taste with a reliable foundation, I chose a beautiful exposed brick wall to reiterate these traits for the flavor profile backdrop.
